{epub download} Made Up: How the Beauty

Made Up: How the Beauty Industry Manipulates Consumers, Preys on Women's Insecurities, and Promotes Unattainable Beauty Standards. Martha Laham

Made-Up-How-the-Beauty.pdf
ISBN: 9781538138045 | 300 pages | 8 Mb

• Made Up: How the Beauty Industry Manipulates Consumers, Preys on Women's Insecurities, and Promotes Unattainable Beauty Standards
• Martha Laham
• Page: 300
• Format: pdf, ePub, fb2, mobi
• ISBN: 9781538138045
• Publisher: Rowman & Littlefield Publishers, Inc.

Download Made Up: How the Beauty Industry Manipulates Consumers, Preys on Women's Insecurities, and Promotes Unattainable Beauty Standards

Free pdf textbooks download Made Up: How the Beauty Industry Manipulates Consumers, Preys on Women's Insecurities, and Promotes Unattainable Beauty Standards (English Edition) by Martha Laham

Overview

Made Up exposes the multibillion-dollar beauty industry that promotes unrealistic beauty standards through a market basket of advertising tricks, techniques, and technologies. Cosmetics magnate Charles Revson, a founder of Revlon, was quoted as saying, "In the factory, we make cosmetics. In the store, we sell hope." This pioneering entrepreneur, who built an empire on the foundation of nail polish, captured the unvarnished truth about the beauty business in a single metaphor: hope in a jar. Made Up: How the Beauty Industry Manipulates Consumers, Preys on Women's Insecurities, and Promotes Unattainable Beauty Standards is a thorough examination of innovative, and often controversial, advertising practices used by beauty companies to persuade consumers, mainly women, to buy discretionary goods like cosmetics and scents. These approaches are clearly working: the average American woman will spend around $300,000 on facial products alone during her lifetime. This revealing book traces the evolution of the global beauty industry, discovers what makes beauty consumers tick, explores the persistence and pervasiveness of the feminine beauty ideal, and investigates the myth-making power of beauty advertising. It also examines stereotypical portrayals of women in beauty ads, looks at celebrity beauty endorsements, and dissects the "looks industry." Made Upuncovers the reality behind an Elysian world of fantasy and romance created by beauty brands that won't tell women the truth about beauty.

Links:
[PDF/Kindle] Patriarchy of the Wage: Notes on Marx, Gender, and Feminism by Silvia Federici
[Pdf/ePub] Savage Avengers Vol. 2: To Dine With Doom by Gerry Duggan, KIm Jacinto, Patch Zircher download ebook
[PDF/Kindle] Juvenile Delinquency: An integrated approach by James Burfeind, Dawn Jeglum Bartusch
[Descargar pdf] WONDERFUL WIZARD OF OZ
EL PASAJE JUSTIN CRONIN ePub gratis
Descargar ADRENOCROMO EDUARDO HIDALGO DOWNING Gratis - EPUB, PDF y MOBI
Download Pdf Some Might Say: The Definitive Story Of Oasis
[PDF] Les ronces by Cécile Coulon
Online Read Ebook Le dernier Lapon
[PDF] LOS BESOS DE LENIN descargar gratis